Brief: Create the 2023 season guide for the Melbourne Symphony Orchestra. The booklet must target the younger age demographic as well as the older generation to help promote sales.
My solution was a minimalist design approach when creating the booklet, prioritising clarity, timelessness, and visual appeal to resonate with all age demographics. Red, a highly visible colour known for drawing attention, was strategically used to accentuate key elements within the design and provide a healthy visual hierarchy. Throughout the task I used advanced InDesign features to showcase my final design.
